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Ariana Grande Givenchy Fall 2019 Advert Marketing campaign

Ariana Grande Givenchy landscape cropped

There are some issues that simply go collectively, like Kate Moss and British Vogue and Zara campaigns shot by Steven Meisel. However generally manufacturers can get it oh so improper relating to choosing model ambassadors (take Christian Dior teaming up with Jennifer Lawrence). Now, fully out of left area, Givenchy makes Ariana Grande the face of its Fall 2019 assortment. Chosen by Clare Waight Keller, the long-lasting French trend home didn’t precisely downplay its newest signing by openly posting Craig McDean-shot teasers on social media. Though the monochromatic photos are shot from the again, that ponytail is a lifeless giveaway.

Our boards went into full meltdown upon listening to the information. “This pairing is mindless. Clare’s Givenchy may be very mature, formal even… she’s neither. I do know Ariana is tremendous well-known proper now, however the girl I see in Clare’s assortment couldn’t be extra completely different than her,” remarked mistress_f.

“I discover this a really odd alternative for the explanations you talked about,” replied HeatherAnne. “Particularly since Clare had rid Givenchy of the cheesy Kardashian associations. Very disenchanted on this. One million selections that will have made this chicer and on-brand.”

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“I might count on a stunt like this from Dsquared2, however for Givenchy? That is another signal that Clare’s in over her head,” GivenchyHomme chimed in.

“Certainly that is for a magnificence or perfume advert? I can’t consider Clare would settle for Ariana Grande to be the face of her assortment,” acknowledged an unimpressed sixtdaily.

In full settlement was Lola701: “This smells of desperation. Clare’s Givenchy absolutely doesn’t promote that effectively. It’s so humorous, I can’t!”

“No thanks, this has simply turned me off much more from the model,” scoffed Nomar.

RedSmokeRise wasn’t right here for it, both, commenting, “Rosamund Pike was robbed of this chance! Thanks, subsequent!”

Do you assume Ariana’s a great match for Givenchy? Be part of the talk and await extra from the marketing campaign right here.