Together with Inez van Lamsweerde & Vinoodh Matadin, Michael Kors additionally favors Lachlan Bailey on the subject of enlisting photographers for the promoting campaigns of his eponymous trend empire. The Australian trend photographer has proved to be a match made in heaven for Michael Kors over current seasons, having pointed his lens towards the likes of Bella Hadid and Blesnya Minher. Kors in the end calls upon Bailey as soon as once more, with the disclosing of the Pour Femme and Pour Homme perfume promoting marketing campaign. Kors ushers in Irina Shayk and Jon Kortajarena because the faces and embodiment of the brand new scents, who pose at sundown on an expensive yacht docked in Miami, Florida. Styled by megawatt trend icon Carlyne Cerf de Dudzeele, the pair serve pure unapologetic jet-set glamour all through the sultry marketing campaign providing.
Learn beneath the reactions of theFashionSpot’s discussion board members:
“I’m not feeling it. They don’t have chemistry collectively. The industrial could be higher if it explored their sensuality,” shared a disapproving DK92.
“I’m simply seeing cheesy, sorry. Irina cheapens all the things she’s in,” blueorchid chimed in.
Wolkfolk commented: “Irina Shayk and Jon Kortajarena don’t have any sexual or romantic chemistry within the video. However they give the impression of being wonderful collectively and individually. They’re, nonetheless, absolutely giving flashy-money chemistry. It truthfully works rather well.”
WAVES agreed, including: “Very efficient, IMO. Michael Kors claiming again that yacht way of life he has all the time been an apologist of. Irina and Jon each look nice!”
“Traditional jet-set Kors, love love love! And it was styled by Carlyne! Find it irresistible extra!” exclaimed kasper.
Share your personal ideas on the Michael Kors Pour Femme and Pour Homme perfume marketing campaign, right here.